A dedicated IP address suggests that you'll have a unique numeric identifier on the Internet and that it shall not be shared with other's websites or apps as it happens with a shared Internet hosting account. There are many uses for a dedicated IP - including, when an SSL certificate is required in case you have an Internet store and you want to accept online payments or in the event that you have a login form and you would like the information that users submit to be encrypted. A dedicated IP address could also be used for other applications, like a VoIP server, for example. Moreover, it'll supply more credibility and security to your Internet sites, as a network flood to a shared IP won't have any impact on your dedicated IP. In case you host your websites with our company and you have your own web server, you will be able to get one or numerous dedicated IP addresses with just a couple of clicks and to use them in case you cannot use the IP that comes with the server.